Auto-updating set of products worth advertising on Google & Meta. Rule: any product with a variant over £38 — this keeps the profitable sellers (all ferns incl. the £39.99 stake, snowdrops, alliums, spheres, moons, columns, abstract/ring sculptures) and automatically strips out the sub-£39 cheap items (robins £15–£35, small wall art £14.99, cheap fence toppers, dead £30 stock) where ad cost + packing exceeds profit. Use this as the Meta dynamic-retargeting product set and the basis for Google exclusions. Keep the separate "£500+" collection for cold prospecting hero ads.


259 products